Operators Helping Operators
Referrals Shouldn't Control Your Revenue.
Predictable leads. You close them. We prove where they came from.
LeadDriverPRO is a contractor marketing agency founded in 2025 by Jeff Kelsheimer and Brad Bokath, both from construction backgrounds. A brand of Integrity Optima, LLC, based in Lake Havasu City, Arizona. Serving HVAC, plumbing, roofing, and electrical contractors nationwide.
See how the system works30 minutes. Mostly us asking questions. No deck, nothing to sign.
AC Replacement Inquiry
Local Google Search
Friday at 10:00 AM
Auto Text Follow-Up Confirmed
Dual-System Replacement
Source Attributed
Job Attributed
$18,600
Example attribution view
More Leads Won't Fix A Broken Process
Most contractors respond to a slow month by buying more leads. The loss is usually further down the line, somewhere between the first search and the closed job.
A homeowner searches at 7am and cannot find you. The call comes in during a job and nobody picks up. The follow-up text goes out two days later. The estimate sits unanswered. The job closes and nobody records where it came from. Six places to lose money, and buying more leads only feeds the top of a system that leaks at every stage.
Speed matters more than volume here. Research on inbound lead response consistently shows contact rates drop sharply after the first few minutes, and most home service businesses answer in hours, not minutes.
Homeowner Search
Cannot find you
Lead Captured
Missed call
Follow-Up
Slow response
Appointment
No-show or no-info
Booked Job
Job not attributed
Result: Revenue
No clear ROI
LeadDriverPRO closes the gaps between local demand and measurable revenue.
One Connected Revenue Engine, First Search To Closed Job
The Revenue Engine is five connected stages that take a homeowner from the first search to a closed job you can trace back to its source. Each stage feeds the next, which is why fixing one in isolation rarely moves revenue.
Attract
Create demand beyond referrals. Search visibility, Google Business Profile, paid search, and AI search answers.
Capture
Keep qualified opportunities from disappearing. Fast-loading site, working forms, missed call text back.
Convert
Respond before competitors do. Automated follow-up, booking, and estimate chasing.
Build Trust
Become the obvious company to hire. Reviews, reputation, and content that answers real questions.
Prove Revenue
Know what creates jobs. Call tracking and attribution from first click to booked work.
When every stage works together, growth stops feeling random.
Marketing Built For Your Trade
Every trade sells differently. An emergency plumbing call and a roof replacement are not the same buyer, the same timeline, or the same marketing problem.
HVAC
Seasonal swings, replacement tickets, and emergency calls that go to whoever answers first.
Plumbing
Emergency urgency, high ticket repipes, and main line work that turns a bad day into revenue.
Roofing
Storm cycles, insurance versus retail work, and long sales cycles that need follow-up.
Electricians
Panel upgrades, EV charger demand, and service work driven by homes that outgrew their wiring.
Not On That List?
Those four are where most of our work sits, but the system does not care what is on the truck. If a homeowner searches for what you do, calls whoever answers first, and decides based on reviews, this applies to your business.
- General Contractor
- Handyman
- Landscaper
- Excavating Contractor
- Window Installation Service
- Framing Contractor
- Painting Contractor
- Garage Door Contractor
- Fence Contractor
- Concrete Contractor
- Masonry Contractor
- Pest Control Service
If your work happens at someone's home or property, the same five stages apply. What changes is which one is broken.
Contractor Marketing Services That Work Together
Each piece maps to a stage of the Revenue Engine. Buy one or run the whole system, but know which gap you are closing.
Contractor SEO
Rank for the searches that turn into high ticket work, not just repair calls.
Google Business Profile
Map pack visibility, review velocity, and the profile that drives your emergency calls.
Google Ads and LSA
High intent paid search connected to booked jobs, not clicks.
Lead Generation
Build a lead system you own instead of renting one from a broker.
CRM Automation
Missed call text back, automated follow-up, and estimates that get chased.
Reputation Management
Reviews after every completed job, and responses to the ones that need them.
Comparing agencies first? See how the major contractor marketing companies stack up.
best contractor marketing companies →Stop Wondering If Your Marketing Is Working
See which calls, forms, campaigns, and keywords produce qualified opportunities, booked work, and reported revenue. Most contractors can name their ad spend. Very few can name what it bought.
Know Where It Started
Every opportunity traced back to local search, ads, or maps.
Connect To Jobs
Qualified leads matched to appointments and work on your crew schedule.
See Clear Return
Know what is working before putting more money behind it.
86
Queries Ranking Top 3
custom home builder
66
Calls From One Profile
3 months, HVAC
$0
Paid Media Spend
both engagements
Google Search Console and Google Business Profile Performance, 2025 to 2026
HVAC System Upgrade
Source: Google Search Ads
$14,200
Qualified Call
Plumbing Repipe
Source: Local SEO (GBP)
$8,500
Appointment Booked
Roof Replacement
Source: Google LSA
$22,400
Job Attributed
Example attribution view
“I had no website, zero Google Business Profile, and zero reviews. We hit 26 Google reviews and the support has been top notch.”
HVAC Contractor, Parker AZ
This is what your reporting looks like. Book a call and we will show you the live version.
Revenue reporting depends on accurate client job and sales data.
Operators don't guess. They know their numbers.
If you cannot name which channel produced last month's booked jobs, that is the first thing worth fixing. It usually takes one conversation to find out.
We Came From Construction
LeadDriverPRO was not built by marketers who picked contractors as a niche. Both founders came out of the trades.
One founder operates a construction company. The other runs marketing, technology, sales support, and customer communication inside a homebuilding business. Between them, more than thirty years of experience in the industry.
That background changes what gets built. We know what it costs when the phone goes quiet in February. We know a lead is not a job, and a job is not collected revenue. We know your crew will not use software that takes three weeks to learn.
Before either of us built a marketing system, we spent a combined thirty four years in the fire service. Jeff has twenty as a Fire Captain and paramedic. Brad has nearly fourteen. In that work, response time is not a metric. It is the job. That is why the first thing we look at is not your website, it is what happens when the phone rings and nobody picks up.
You work with the owners. There is no account manager layer between you and the people doing the work.

Jeff Kelsheimer
Co-Founder
Fire Captain/Paramedic, 20 years

Brad Bokath
Co-Founder
Fire Captain/Paramedic, 14 years
We didn't choose contractors as a niche. We came from the trades.
Getting Found In AI Search, Not Just Google
Homeowners now ask ChatGPT, Google AI Overviews, and Perplexity who to hire. Those answers pull from a handful of sources, and most contractor websites give an AI system nothing solid to work with.
What makes a business citable
We build this into every site rather than selling it as an upgrade. Some of it is proven and some of it is still early, and we tell clients which is which.
Questions Contractors Ask Before Hiring Us
- LeadDriverPRO is a contractor marketing agency founded in 2025 by Jeff Kelsheimer and Brad Bokath, both from construction backgrounds.
- Serves HVAC, plumbing, roofing, and electrical contractors nationwide from Lake Havasu City, Arizona.
- The Revenue Engine covers five stages: Attract, Capture, Convert, Build Trust, Prove Revenue.
- Services include contractor SEO, Google Business Profile optimization, Google Ads and Local Service Ads, CRM automation, reputation management, and revenue attribution.
- Clients own their website, domain, content, and lead data. Month-to-month, no long-term commitment.
Call (928) 842-8186 or book a call. You work with the owners.
OPERATORS HELPING OPERATORS
READY TO BUILD A PREDICTABLE REVENUE ENGINE?
Talk directly with the owners who built this system for contractors.
Two minutes to book. 30 minutes on the call.